Xiaoma Zhiying (xiaomark.com) is a toolset for operations teams. It provides convenient and efficient operational tools for marketing and operations promotion teams, improving work efficiency and making operational results measurable.

Released products include **Xiaoma Short Link** and **Xiaoma WeChat Official Account Assistant**.

- **Xiaoma Short Link**: a channel short-link generator that is easy to use, good-looking, and includes data statistics reports. It can generate channel short links from web links and view access data statistics reports, for scenarios such as SMS marketing and private-domain operations.

- **Xiaoma WeChat Official Account Assistant**: a feature-enhancement tool that every WeChat Official Account should use. It includes four major functional modules: channel QR codes, auto-replies, message pushes, and custom menus, with richer functions than the Official Account backend.

Basic and popular functions listed on the official site include short link API, team and project collaboration, machine access recognition, custom domain binding, mini program short links, WeChat share cards, WeChat visitor records, browser-opening prompts, browser extension, Official Account channel QR codes, template message mass sending, customer-service message mass sending, auto-replies, and custom menus.

The official site does not disclose a self-hosted version, deployment requirements, or resource requirements; it is mainly presented as an online service. Users in China should pay attention to WeChat ecosystem adaptation, such as channel QR codes, auto-replies, menus, message mass sending, and WeChat visitor records, and confirm requirements for custom domain备案 and domestic service-provider access.